We were approached by Border Steelwork Structures (BSS) as despite already having a website they were happy with, that did almost everything they required from it, they were facing a major, costly upgrade with their current design agency as the platform had become outdated.
Whilst happy with the look and feel of their website they did also want the autonomy to make minor changes or add new projects to the website. As it stood they relied almost entirely on their design agency to make these changes. In addition the site was not mobile or tablet friendly.
Our Solution for BSS
As a major Carlisle-based business it is crucial that BSS has a web presence but it is also not something they are fully reliant on with their reputation going before them. Therefore, the solution to their problem was best kept simple.
In short, they wanted mainly the same website in look and feel with some minor changes which would allow them to manage the site more effectively going forward. The new website was to be a little more contemporary and, importantly, mobile and tablet friendly. By rebuilding the website in WordPress we offered BSS a cost effective and time efficient solution to their problem. It gave us the opportunity to refresh the layout, making it more intuitive for visitors to the site. Services, Projects and Case Studies were more sensibly laid out but also interconnected, using internal links to help visitors easily move around their areas of interest.
Finally we had an opportunity to integrate BSS’s social media with the site, keeping content current as previously they struggled to keep their news page updated, so a social media feed made more sense. Up-to-date images of their work in progress run across the site.