Mitchinsons Accountants

A small independent two partner firm of accountants in Kendal town centre

The Challege

Mitchinsons Accountants were looking for a fresh website built in WordPress that not only adhered to their brand guidelines but also had a distinctive design. Our objective was to create a website that exuded professionalism, captivated visitors with its intriguing elements, and effectively conveyed the story of Mitchinsons' roots in the charming market town of Kendal.

Our Solution for Mitchinsons Accountants

To achieve this, we meticulously incorporated the tonal blues and greys from Mitchinsons' branding throughout the website, lending it a sense of depth and texture. Furthermore, we leveraged captivating photography showcasing the picturesque landscapes of Kendal, establishing a clear and undeniable connection to the town. This visual representation of their location not only added visual appeal but also reinforced their local presence.

Understanding the importance of personal connection, we used the professional headshots of the Mitchinsons Accountants team, taken by a talented local photographer. These headshots were then thoughtfully integrated into a warm and inviting "Meet the Team" page, allowing visitors to put faces to the names and fostering a sense of familiarity and trust.

In terms of design and functionality, we prioritised simplicity and user-friendliness. The website was crafted with clear call-to-action buttons strategically placed throughout, ensuring that visitors could easily navigate and engage with the content. Additionally, we infused a contemporary and approachable touch to the overall design, steering clear of a rigid and formal aesthetic. This modern and "unstuffy" edge not only aligned with Mitchinsons' vision but also appealed to their target audience, making the website more relatable and engaging.

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We’re easy to talk to and we don’t (and won’t) talk jargon. We like to keep things simple.


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